It is with great pride that I share my experience as a teacher at Escuela Arte Granada (EAG), an institution that stands out in training professionals in the field of design and digital marketing. My participation in two fundamental courses, the Advanced Web Design and Development course and the Advanced Marketing and Social Media course, has been one of the most enriching stages of my teaching career.
In the advanced web design and development course, I had the privilege of teaching PrestaShop, one of the most widely used e-commerce platforms in the world. My goal as a teacher was not only to introduce students to the technical aspects of creating and managing online stores, but also to teach them how to optimize these sites for the best performance in search engines. The subject covered everything from basic configuration to advanced SEO techniques specific to PrestaShop, preparing students to face real-world e-commerce challenges with practical and effective solutions.
In the advanced marketing and social media course, I taught the E-commerce subject with a special focus on WooCommerce. Here, students learned various digital marketing techniques applied to e-commerce, from lead generation to sales conversion. The course was designed to provide a comprehensive understanding of online marketing strategies and how to implement them effectively using WooCommerce. This comprehensive training enabled students not only to understand the 'what' and the 'how' of e-commerce but also the 'why' behind each strategy, facilitating a deeper and more strategic understanding of digital marketing.
In both courses, my approach has always been not only to teach theory but also to ensure that students can apply their knowledge in a practical way. This not only boosts their confidence but also improves their employability upon completing their studies. It is gratifying to see how students apply the knowledge gained to real projects and even more so to know that many of them have successfully entered the job market or significantly improved their online businesses. Escuela Arte Granada is a place where creativity meets technology, and I am grateful for the opportunity to have been part of such a dedicated and professional team and for the chance to contribute to the growth and success of its students. If you are interested in learning more about these courses and perhaps becoming part of this educational experience, I invite you to visit the Escuela Arte Granada website for more details about the programs and how to enroll.
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